Thought this was an interesting, somewhat aggressive concept: advertising in tunnels, Beijing subway:
[…] The Subway system in Beijing is efficient and easy to use, plus it is written in English which makes it super convenient. Cost is based on distance (expect 3-10 CNY – USD $0.50-1.50) and you can purchase your tickets at the individual machines with English instructions. Depending on the amount of traveling you intend to do, you can also purchase a prepaid card with 20 CNY (USD $3.25) deposit (which you can get back at specific stations). View our subway video here. […]
Very cool! I’ve heard about these ads but never seen them myself. The last one (the one in the thumbnail) is an ad for the Lantern Festival.